Get at the top of search results with Search Engine Optimization

Get visible on Google

Do you run a business? Whether your operations are online
or brick-and-mortar, you need to stand out on Google.

With quality SEO you can increase your web traffic and conversions.

What is SEO?

SEO or “Search Engine Optimization” is a method to improve the visibility of your website in the organic results of most search engines such as Google.

The 1st thing we do when we need a product or service is to Google it. What’s more, most people only look at the 1st page of search results. That means it’s crucial for your site to rank high enough to be seen.

You can do your own SEO, but it takes a lot of knowledge, time, and effort. That’s why most businesses hire an SEO specialist or a digital agency like BIGi to do it for them.

3 essential questions to master for increased visibility:

  • What content are your potential clients looking for and want?
  • How do search engines work in order to discover, explore, and index content?
  • How to properly promote and optimize your website so that it leverages search engines.

BIGi’s SEO strategy

We implement a proven methodology to maximize your SEO spending. BIGi’s SEO strategy is based on what we have seen work best for our clients. With a combination of Diversity Links, High Authority Links, and Optimized Blog Content all customized for each site’s goals.

How is SEO different from advertising?

The difference between SEO and paid advertising is that SEO involves organic ranking, which has to do with Google’s algorithm and how websites naturally appear to users.

Google’s role is to connect users’ searches with the right content. If someone types “toxic-free sunscreen” into Google, they want to learn more about natural cosmetics and brands that make good sunscreens. If you posted a blog about healthy sunscreen ingredients, you would want it to be delivered to that specific Google user. The problem is your website needs to rank higher than everyone else who writes about natural sunscreen.

It takes time for proper SEO to be effective and it needs regular monitoring.

Frequently asked questions

Benefits of investing in your website SEO include:
1. SEO has long-term ranking impacts
2. All SEO deliverables provided by BIGi are designed to be permanent, even if you cancel your campaign.
3. SEO can be cheaper in the long-run

*PPC: Pay-Per-Click

SEA, or “Search Engine Advertising”, is another form of referencing complementary to SEO. This solution is a complementary short-term approach, at a cost to the company.

Check our advertising services for more information.

A trustworthy SEO agency will start by asking about your objectives. Then will draw a realistic strategy to reach your goals with a detailed plan of action and a proper audit. An SEO agency will never promise you guaranteed results.

Overly fast turnaround and very low rates should be red flags. There’s a lot of work involved in a successful SEO strategy. If an agency promises miracles, run away fast.

The SEO agency must be transparent and show what it is doing with your money.

The short answer is “it depends.” Depending on your objectives and budget, different combinations are possible. There are different mixes of Content Creation, Optimization, and Link Building that we can tailor to your objectives and where you are at on your SEO journey.

You can purchase one of our Managed SEO packages, where we come up with the SEO product mix to support your objectives for your budget. Or you can go “a la carte” and get the SEO services you are most interested in such as Link building, Content Creation, Site Optimization, or Analytics.

You have a website and you want to increase your traffic, your conversions and especially your visibility. You want users and customers to find you more easily online. You type keywords related to your business and you never see your site in the first results of search engines? your competitors do? There are many reasons to use a search engine optimization agency but the real goal is on your side. Today, more than 73% of Internet users click on the results of the first page of Google, so it is preferable to arm yourself with experts so as not to miss out.

Still have questions?

If you cannot find an answer to your question in our FAQ, contact us